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Technology Tips for Your Business | Print |  Email
By Microsoft Office Live Small Business
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Launching a business takes a good idea, business plan, startup funds and— in today’s Internet-connected world—a Web site! Creating your Web site might be the easiest part thanks to Microsoft Office Live Small Business. This FREE online service lets you build—and customize—your own professional-looking Web site. You also get e-mail accounts, tools to manage customers and contacts, and the ability to create online workspaces to share business information with others. If you decide to sell and promote products on your site (or eBay!), you can also add e-commerce and e-mail marketing services. Learn more …

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Having a Web site is a powerful resource for your business. With your Web site you can put your business, products and services in front of the millions who shop and research online. Many looking to learn more about your business will look for your Web site first. For that reason, you’ll want to create the best and most attractive site possible, one that provides a great experience for your online visitors. Read more …


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Do you see yourself as an e-commerce entrepreneur? Then you need to know about Store Manager, a Microsoft Office Live Small Business service that can help you make it happen. Store Manager provides a complete solution for selling products online. You can create a customized e-commerce Web site and product catalog, provide customers with secure payment options, gain access to other marketplaces such as eBay, and view customized reports showing your store sales and revenue. Read more...

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Once you have your Web site up and running, how do you entice your best prospects to stop by and visit? A popular strategy is to use search advertising. Search advertising lets you present your ad to potential customers who are using a search engine to research a specific product or type of business.
Read more …


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E-mail has become a powerful and cost-effective marketing tool for many businesses. E-mail messages let you deliver information when you need to—whether during a big sale, after a new product is released, or immediately before an important event.  It also lets you build customer loyalty by sending e-mail newsletters—or address the needs of a specific group of customers with targeted e-mail campaigns.  Read more …
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